Bad Hombrewood

Award-winning documentary on inclusion and representation in Hollywood

Guillermo del Toro being interviewed for the documentary Bad Hombrewood

Project Overview

"Bad Hombrewood" traces filmmaker Guillermo Casarín's journey seeking acceptance in Hollywood as a Latino creative. This critically acclaimed documentary explores the complexities of diversity and representation in the entertainment industry through intimate interviews with industry professionals and personal narratives. View on IMDB

As the film's sound designer, I crafted an audio landscape that enhanced the emotional impact of talking-head interviews while supporting the documentary's narrative structure. My strategic use of soundscapes, volume modulation, and audio transitions helped transform potentially static interview footage into a compelling, immersive experience that has garnered recognition at prestigious venues including Cannes American Pavilion and the DGA Awards.

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Goal

Create an immersive audio experience that elevates interview-based storytelling while navigating the complexities of diversity in Hollywood.

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Timeline

January 2021 - December 2022 (Development, production, festival circuit)

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Role

Sound Designer and Talent Manager

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Tools & Technologies

Pro Tools, Logic Pro, Field Recording Equipment, Adobe Premiere Pro, Adobe Audition

Challenge & Solution

The Challenge

Creating a compelling sound design for an interview-driven documentary presented unique obstacles beyond typical production challenges:

  • Energizing Interview Content: The film relied heavily on talking-head interviews which, while content-rich, risked becoming visually monotonous without dynamic audio support.
  • Diverse Recording Environments: Interviews conducted in various locations—from industry offices to subjects' homes—created inconsistent ambient audio that needed cohesive integration.
  • Establishing Authority: Key statements from industry figures needed audio emphasis to underscore their significance without disrupting the documentary's natural flow.
  • Supporting Narrative Transitions: The documentary's structure required seamless audio bridges between thematic segments to maintain viewer engagement.
  • Talent Coordination: Managing high-profile industry professionals required diplomatic navigation of complex schedules and expectations.

The Solution

I developed a strategic audio approach that transformed these challenges into opportunities for enhanced storytelling:

  • Immersive Soundscapes: Created layered ambient soundscapes that enriched interview segments, adding emotional texture without distracting from spoken content.
  • Pitch and Volume Modulation: Strategically adjusted pitch (lowering for authoritative statements) and volume dynamics to emphasize key insights, guiding viewers through the narrative's important moments.
  • Sonic Transitions: Designed audio bridges between segments that maintained thematic cohesion while signaling narrative shifts, keeping viewers oriented throughout the documentary.
  • Ambient Normalization: Developed techniques to harmonize disparate recording environments while preserving location-specific character that added authenticity to each interview.
  • Relationship-Based Talent Management: Leveraged interpersonal skills to coordinate with high-profile subjects, creating comfortable interview environments that yielded more candid, insightful responses.

News coverage highlighting the documentary's impact and reception

Process & Methodology

Creating the sound design for "Bad Hombrewood" involved a methodical approach that evolved throughout production and post-production phases, adapting to the documentary's developing narrative.

1

Pre-Production Sound Planning

Before interviews began, I developed a sonic palette that would complement the documentary's themes of cultural identity and industry barriers. This involved researching Hollywood's sonic environments and Latin American musical motifs to create a framework that could authentically represent both worlds. I coordinated with the director to establish sound design goals that would support his vision while enhancing the audience experience.

Sound mixing board and equipment setup for Bad Hombrewood
2

On-Location Recording & Talent Management

During production, I managed dual responsibilities: capturing clean interview audio while helping coordinate talent. This phase involved visiting industry figures' homes and offices, where I implemented adaptive recording techniques to handle varied acoustic environments. Working with high-profile subjects required careful management of technical needs while maintaining a comfortable atmosphere that encouraged candid responses. For Guillermo del Toro's segments specifically, I employed specialized microphone placement to capture his distinctive vocal characteristics.

Camera test shot during Bad Hombrewood production
3

Sound Design Development

Post-production began with a comprehensive audio assessment, categorizing interviews by content themes and acoustic qualities. I created a system of ambient soundscapes that would subtly reinforce narrative elements without overwhelming dialogue. This phase involved extensive experimentation with pitch modulation techniques, developing a framework where authoritative statements received subtle bass enhancement while maintaining natural vocal quality. Each thematic segment received a distinctive audio signature that would help viewers subconsciously recognize transitions between topics.

Film crew members during the filming of Bad Hombrewood
4

Final Mix & Festival Optimization

The final stage involved refining the audio mix specifically for festival screenings, where varied venue acoustics would present additional challenges. I created multiple audio masters optimized for different screening environments, from intimate theater spaces to larger auditoriums. This preparation proved valuable during the extensive festival circuit, where "Bad Hombrewood" maintained consistent audio quality across diverse venues. Throughout this phase, I collaborated closely with the director to ensure the sound design continued to support his vision while meeting technical requirements for prestigious showcases like the Cannes American Pavilion.

Lee Unkrich, director of Coco, being interviewed for Bad Hombrewood

Results & Impact

"Bad Hombrewood" has achieved remarkable recognition, sparking important conversations about representation in Hollywood while showcasing innovative approaches to documentary sound design.

60+
Festival Selections
Featured at major film festivals worldwide, demonstrating exceptional audience and critical reception.
Emmy
Student Emmy Nomination
Recognized by the Television Academy Foundation for outstanding documentary achievement.
Cannes
American Pavilion Selection
Featured at the prestigious Cannes Film Festival's American Pavilion program.

Impact Beyond Metrics

The documentary's reach extended beyond festival accolades to create meaningful industry impact:

Phil Lord, producer of Spider-Verse, being interviewed for Bad Hombrewood

The documentary featured insights from top industry professionals, including producers from major studio films

  • Industry Conversation Catalyst: The film sparked dialogue about representation in Hollywood, with industry publications covering its findings and recommendations for more inclusive practices.
  • Sound Design Recognition: The documentary's audio approach received specific recognition, demonstrating how strategic sound design can elevate interview-based storytelling beyond visual limitations.
  • Enhanced Viewer Engagement: Audience feedback consistently highlighted how the audio elements created an immersive experience that maintained engagement throughout talking-head segments that might otherwise feel static.
  • Educational Resource: Several film schools have incorporated the documentary into their curriculum, studying both its content on representation and its technical approach to documentary sound design.

"We've been nominated for a College Television Award (Student Emmy)! So proud of our amazing team. 'Bad Hombrewood' has been a true labor of love."

— Instagram announcement of the Student Emmy nomination
View the Emmy nomination announcement on Instagram

Reflection & Learnings

Working on "Bad Hombrewood" provided invaluable professional experience while offering perspective on the power of documentary filmmaking to address industry inequities. The project's scope and subsequent recognition delivered numerous insights that continue to inform my approach to sound design and content creation.

What Worked Well

  • Using pitch modulation to subtly emphasize key statements without creating unnatural vocal effects
  • Creating thematic sound signatures that helped viewers navigate complex narrative transitions
  • Developing location-specific ambient soundscapes that enhanced authenticity while maintaining consistency
  • Establishing rapport with high-profile interview subjects through professional yet approachable talent management

Challenges & Solutions

  • Managing inconsistent recording environments by creating a standardized post-production approach for ambient normalization
  • Addressing schedule constraints with industry professionals through flexible planning and efficient technical setup
  • Finding the right balance between enhancement and distraction when designing sound for dialogue-heavy content
  • Optimizing audio for varied festival venues by creating adaptable masters with careful dynamic range considerations

Future Applications

  • Applying learned techniques for enhancing interview-based content across different media formats
  • Expanding the toolkit of subtle audio cues that can guide audience attention without becoming intrusive
  • Further developing approaches for talent management that balance technical needs with interpersonal comfort
  • Exploring new technologies for spatial audio that could further enhance documentary immersion

Personal Takeaway

Beyond technical skills, "Bad Hombrewood" offered extraordinary access to industry titans in their personal spaces—an experience that revealed the human side of Hollywood's power structures. Meeting established filmmakers and hearing their unfiltered perspectives on inclusion created a profound understanding of the industry's challenges and opportunities. This project reinforced how technical disciplines like sound design serve the greater purpose of storytelling with impact, potentially influencing real-world conversations about representation and opportunity. The documentary's journey from production to Emmy nomination demonstrated how purposeful content can resonate far beyond initial expectations when technical craft aligns with meaningful subject matter.